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Learn to Stop Self Sabotage by Seeing Failure as an Opportunity

‘Why do I self sabotage?’ is something all entrepreneurs ask themselves at some point. I was self-sabotaging myself out of fear of failing as a business owner. Now I’m here to help you overcome these fears so you can finally quit your day job. Come learn to stop self sabotage by seeing failure as an opportunity and finally start a web design business.

Kristen Leigh | WordPress Web Design Studio | Email Opt-In Forms | Best Places to Add Email Opt Ins on Your Website

At some point in time you thought it was an awesome idea to start an online business – web design or some other niche. For many people though, an idea never translates into an actual plan or success. Instead, those people think about what they want to do and hold themselves back out of fear. It’s time to learn how to stop self sabotage and see failure as an opportunity.

Finding your passion

For years I thought my future was being an entrepreneur. I actually tried to start my own online clothing store through Poshmark. I put in an application for a scholarship from them and when I won, I was shocked, spent the money to stock my shop with clothing, and then proceeded to make zero sales.

“Failing” in that way didn’t feel that bad but I attribute it to the fact that I wasn’t meant to have an online clothing store. My heart wasn’t really in it. It seemed like the right path to go down because in the corporate world I was working in the fashion industry. Which is straight up funny because my close friends and family know I basically live in comfortable athleisure clothing.

When I finally figured out what I really wanted to do was start an online service-based business, I held myself back out of fear for way too long. I was self-sabotaging myself out of fear of failing as a business owner.

Stop and think about it for a minute.

What’s holding you back? Whatever it is, I can relate it back to the fear of failing.

Example One

Your reason for not just doing the damn thing: “I don’t know how to price my services.”

What you actually think: “I don’t know how to price my services. What if I price too low and I can’t pay my bills? What if I price too high and no one books my services?”

How this relates to failure: When you price too low and can’t pay your bills, your business isn’t a success but is instead a failure. When you price too high and no one books your services, you can’t pay your bills so your business isn’t a success but is instead a failure.

What you do instead: Never start.

example two 

Your reason for not just doing the damn thing: “I’m afraid that no one will hire me because I don’t have a 4-year design degree.”

What you actually think: “Since I don’t have a 4-year degree, my skill set probably isn’t that great. I wouldn’t hire me if I were someone else because I’m learning on the job. I would hire another web designer. It would be easier to find someone else because there are so many web designers out there.”

How this relates to failure: If you launch your business and no one hires you because you’re still learning, your business will flop.

What you do instead: Never start.

example three

Your reason for not just doing the damn thing: “I don’t know where to find clients.”

What you actually think: “What if I put all this effort into building out my packages and setting prices but then can’t find any clients. What if I start marketing on Instagram and no one is interested in what I’m saying or working with me.”

How this relates to failure: After spending so much time and putting in so much effort to launch your business, not getting just one lead from your marketing can feel gut wrenching. It can make you feel like a complete failure because your effort delivered a zero percent return on investment.

What you do instead: Never start.

    How to Make Web Design a Number One Source of Income Without Any Previous Web Design Skills | Free Training | Kristen Leigh

    example four

    Your reason for not just doing the damn thing: “I’m not confident that being a [insert type of business here] owner is the right path for me.”

    What you actually think: “I’m interested in [insert business type here] but since I don’t know a ton about it or about running a business, what if I do a ton of research, start a [insert business type here] and realize I’m not all that interested in it?”

    How this relates to failure: You make a huge fuss about starting a [insert business type here] to your friends and family but after 2 or so months you realize that you’re not all that interested in continuing down that path. But to shut it all down… it would look like you failed and it would make you feel like you failed because you couldn’t just stick to something.

    What you do instead: Never start.

    Most, if not all, limiting beliefs relate back to the fear of failure. As an aspiring entrepreneur you need to stop self sabotage by seeing failure as an opportunity instead of the end of your business. 

    Failing doesn’t mean your business needs to be shut down.

    Just because you overpriced your services and nobody bought doesn’t mean no one was interested. Pricing too low and not being able to pay your bills doesn’t mean your business can’t be profitable. Dumping hours into marketing your business and not generating a single lead doesn’t mean your services aren’t wanted. Starting a business that you eventually realize isn’t aligned with your passions doesn’t mean running a business isn’t right for you.

    Seeing failure as an opportunity instead of the end of your business will be the mindset shift that takes you from “employee” to “boss.” It’s the mindset shift that will keep you from self-sabotaging yourself and actually start your business.

    So you overpriced or underpriced your services? Learn from this “failure” and see it as an opportunity to learn about what pricing your ideal target audience will be able to afford.

    Those hours and hours you spent working on a marketing plan didn’t generate a single lead? Learn from this “failure” and see it as an opportunity to learn more about where your target audience is hanging out.

    You started a business and realized you’re not all that interested in the services you’re offering? Learn from this “failure” and figure out what your interests are and how you could pivot from what you’re currently doing to something else.

    The next time you feel “I’m failing” or “this was a failure” creep into your mind, I want you to replace it with something else.

    Replace those thoughts with “well, that didn’t work but this is an opportunity to learn and make changes.”

    Once you’ve made the decision to replace your thoughts around failure to thoughts around opportunities and change, sometimes it’s easier to move forward with a plan in place. To help you get started as a web designer, I’ve put together a totally free workshop called How to Start a Web Design Business from Home (even if you’re starting from scratch).

    Not only do I walk you through the 6 key steps you can easily follow to hit the ground running with your design services and start working with your dream clients but I also talk in-depth on one super important limiting belief that is holding you back from becoming the booked out web designer everyone is raving about.

    Learning your limiting beliefs will help you stop self sabotage in its tracks. These beliefs 

    come in all shapes and sizes and I want to put a stop to them now. Because without replacing those limiting beliefs around failure with new beliefs around endless opportunities for change and growth, you’ll continue to hold yourself back from starting an online business.

    >> Click here to secure your spot in an upcoming workshop!

    -Kristen

    How to Make Web Design a Number One Source of Income Without Any Previous Web Design Skills | Free Training | Kristen Leigh

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